All Cosy
Product, and nowhere to sell it. Now an identity, packaging and a shop people can buy from.
Brief
The problemThe original request was for a logo. The real need was a complete brand: identification marks, website materials, packaging, and a framework for social communication.
Approach
Strategy & designWe developed the positioning and brand personality, designed the identity and packaging system, created a mobile-friendly ecommerce experience, and established the first social and campaign assets.
What was delivered
The workA coherent customer-facing brand, a successful online launch supported by Facebook and Instagram, and the first sales generated through the new system.
